Beautiful Jag Beats Competition
Feb 8, 2011 8:27 PM
By Motor Mania
The Jaguar C-X75 was awarded the Louis Vuitton Classic Concept Award 2010 by a panel of luminaries from the worlds of design, fashion and luxury.
Undoubtedly the star of the 2010 Paris Motor Show, the C-X75 – judged by a Louis Vuitton panel – has once again beaten stiff competition. The panel was led by renowned automotive consultant and inaugurator of the prize, Christian Philippsen.
“Ian Callum, Jaguar’s design director, and his team have achieved not only a beautiful design in clothing a world-premiere and mouth-watering technology, but also a true Jaguar, projecting the brand’s DNA into the future without an ounce of nostalgia,” said Philippsen.
Other members of the illustrious group of judges included author Serge Bellu, Louis Vuitton’s Director of Innovation Xavier Dixsaut, McLaren F1 designer Gordon Murray, former Porsche design head Harm Lagaaij and journalist Masafumi Suzuki
Jaguar, like Louis Vuitton, has built its reputation on the key foundations of luxury, attention to detail and understated elegance.
The C-X75 is an electric supercar built to celebrate 75 years of the Jaguar marque and was praised by the panel for the way in which it showcased the technology of the future with a beautiful design.
“It’s fantastic for us to be recognised by the world of fashion with this award,” said Ian Callum, Design Director for Jaguar. “We’re at our best when we’re breaking the mould – making our cars stand out for all the right reasons.